November 25th

We started on our publication plan which included the title, taglines, articles that are going to be included and the house and style of my magazine. The title I am going to use for my magazine is IMS, I chose this because it stands for 'Indie Music Scene'. The tagline is 'All the latest from the indie music scene' and some articles I am going to do are; The NEW Debbie Harry?, Backstage pass at The Killers latest video and Exclusive Hippys on the Hill. This is my completed publication plan;

Publication Plan

Title – IMS
Positioning statement – All the latest from the indie music scene
Frequency of publication – monthly
Price - £3.20
Distributaries – Newsagents, CD shops, Supermarkets, gigs.
Rationale – An indie music magazine containing the usual content, but aimed at an audience who are in the 'indie music scene' therefore will be more interested in the magazine.
Style – Informal to relate to target audience, there will be simple syntax and simple vocabulary as the target audience is only ranged from 16-20.
Regular Content –
· Editors Letter
· Interview with an upcoming band
· Gig reviews
· Album reviews
· A story on an upcoming band
· Competitions e.g. win tickets to an Oasis gig
· Noel Fielding interviews a band e.g. Arctic Monkeys
· Quizzes e.h. how much do you really know about indie music?
· The month in pictures
· Recommended albums
· Interview with cover star

Feature articles –
· Interview with a music producer
· A look back at the indie music scene e.g. 1980's
· 70's rock legends - Joy Divison
· Leeds Festival
· Best bands of 2008
· Best albums of 2008
· Backstage pass - The Killers video shoot
· On tour with The Wombats
· Biography of Oasis


House style –

Cover lines – Impact
Headline -
Stand first – 14pt
Captions on photos – 8pt Times New Roman
Features first paragraph: Drop Capital (bold)
Body text: Times New Roman
Colour Scheme: Green, Red, Black & White